What do Wi-Fi Wizards and Thai food have in common? You’ll have to listen to this episode to find out. I joined the juicer with the creative minds at Pivot to share how Jade’s fun-first messaging and light-headed brand personality drove real business impact and improved team morale. Get inspired to push the envelope.
After graduating with my MBA in brand strategy, I had several offers to join big, multinational companies and marketing agencies. But there’s something deeper about continuing the family legacy. Teaming up with my brother, Josh, we are taking our family telco (founded in 1926) into the modern century. We are 4th generation in our family to run this business. Read the article from the...
Executive Presentation (5 min) of my Capstone Project at the Daniels College of Business, University of Denver
How can small, family-owned businesses compete against Amazon, Google, Facebook, Microsoft, and Apple? My suggestions…
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iPod lovers, welcome back! The new iPod gets 256 GB of storage (that’s more than ever), a physical home button, and it supports group FaceTime calls, Apple Arcade, and music. Available in 6 colors.
adidas made a splash in April when they announced a new, iconic partnership with Beyonce. The announcement surprised many, but not me. My colleague, Katherine Rainbolt, and I predicted the partnership not more than one month prior. Here’s our marketing/brand strategy for the adidas and Beyonce collaboration. The strategy includes brand overviews, data analysis, market analysis, and...
I’ve worked in small to mid-sized businesses my whole life. Over and over, I’ve seen the same problem: small businesses leaders are too busy and/or too budget limited to build out a strong digital strategy. That’s why I created Altitude92 Creative Group, a digital agency dedicated to the plight of the small business.
Head Wi-Fi Wizard. Co-CEO. Jade enthusiast. Armed with a background in science, an MBA, and a passion for funky marketing, I have relentlessly challenged the status quo in the broadband space, taking Jade from a relatively unknown player to a nationally-recognized brand.
I have been a critical part of multiple Award winning projects and campaigns, including 2 Stevie American Business Awards. I have my dream job, leading a team obsessed with bringing the fun back to the internet.
To top it all off, I am America's top athlete in the duathlon (2022 - present), having earned All-American honors 3x, and current Team USA Triathlon Captain.