Jordan Wehe

Connecting Rural Communities: A Vision for the Future (VIDEO)

In #business, #technology
2 weeks ago
1 Min read
C

At Calix’s ConneXions Conference, I shared how our vision to end the digital divide in rural Colorado has grown beyond just internet access. It now includes connecting and protecting entire properties, towns, and regions. Click here to see my interview with Scott Neuman.

Read more

ADIDAS + BEYONCE: I PREDICTED IT (PDF)

In #culture, #marketing, #music
April 25, 2019
1 Min read
A

adidas made a splash in April when they announced a new, iconic partnership with Beyonce. The announcement surprised many, but not me. My colleague, Katherine Rainbolt, and I predicted the partnership not more than one month prior. Here’s our marketing/brand strategy for the adidas and Beyonce collaboration. The strategy includes brand overviews, data analysis, market analysis, and...

Read onRead later

DISNEY’S BOX OFFICE STRATEGY (PDF)

In #business, #culture
September 15, 2019
1 Min read
D

In addition to developing original content, the Walt Disney Company, under the leadership of Bob Iger, has turned to large scale mergers and acquisitions (M&A) to further their media and consumer goods empire. Notable M&As include Pixar in 2006 ($7.4 billion), Marvel in 2009 ($4 billion), a 30% share in Hulu in 2009 (to increase to 60% once Fox merger is finalized, undisclosed fee)...

Read onRead later
By Jordan Wehe 2 weeks ago
Jordan Wehe

Head Wi-Fi wizard. Co-CEO. Jade enthusiast. Armed with a background in science, an MBA, and a passion for funky marketing, I have relentlessly challenged the status quo in the broadband space, taking Jade from a relatively unknown player to a nationally-recognized brand.

I have been a critical part of multiple Award winning projects and campaigns, including 2 Stevie American Business Awards. I have my dream job, leading a team obsessed with having fun, on purpose.

To top it all off, I am a 2x All-American and represent Team USA internationally in duathlon.

Connect