THE MANDALORIAN – OFFICIAL TRAILER (VIDEO)
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ADIDAS + BEYONCE: I PREDICTED IT (PDF)
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adidas made a splash in April when they announced a new, iconic partnership with Beyonce. The announcement surprised many, but not me. My colleague, Katherine Rainbolt, and I predicted the partnership not more than one month prior. Here’s our marketing/brand strategy for the adidas and Beyonce collaboration. The strategy includes brand overviews, data analysis, market analysis, and...
DISNEY’S BOX OFFICE STRATEGY (PDF)
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In addition to developing original content, the Walt Disney Company, under the leadership of Bob Iger, has turned to large scale mergers and acquisitions (M&A) to further their media and consumer goods empire. Notable M&As include Pixar in 2006 ($7.4 billion), Marvel in 2009 ($4 billion), a 30% share in Hulu in 2009 (to increase to 60% once Fox merger is finalized, undisclosed fee)...
WIFI 6 IS HERE (FINALLY)!
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At CES this year, Wi-Fi and Internet technology was discussed at great length. How do we improve the battery life of our devices? Increase router capacity? Deliver WiFi to parts of our homes that are currently unserved or underserved? The answer is WiFi 6 and at Jade Communications, we’re standardizing it in EVERY home.
Personalizing the Internet: My Presentation at ConneXions 2021 (VIDEO)
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At Calix’s ConneXions Conference, I presented on the amazing work we’re doing at Jade in Southern Colorado to make the internet more personalized, more private, and more fun. Click here for full video.
LEGO INTRODUCES BRAILLE BRICKS (VIDEO)
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A new product from the Lego Foundation, Braille Bricks will help blind and visually impaired children learn Braille in a playful and inclusive way.
