AuthorJordan Wehe

Armed with a background in science, an MBA, and a passion for funky marketing, I have relentlessly challenged the status quo in the broadband and smart home technology space, taking Jade from a relatively unknown player to an internationally-recognized brand. I currently serve as Co-CEO. I have been a critical part of multiple Award winning projects and campaigns, including 2 Stevie American Business Awards. I have my dream job, leading a team obsessed with bringing the fun back to the internet. To top it all off, I am America's top athlete in the duathlon (2022 - present), having represented Team USA in 7 World Championships, earned All-American honors 3x, and current Team USA Triathlon Captain.

JONNY IVE ANNOUNCES NEW DESIGN FIRM, DEPARTURE FROM APPLE (VIDEO)

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For years, Ive has been hugely influential to Apple’s hardware design and software development and deployment. Yesterday, he announced his departure from the company to start a new design firm. Without Ive, will Apple have the same focus on intelligent design? Steve Jobs described Ive as, “not just a designer. That’s why he works directly for me. He has more operational power than...

BUSINESS IN ITALY (PDF)

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Thinking about expanding business to Italy? Recruiting talent out of Italy? Read this first. This 4 page, C-level analysis includes a documented review of the country’s socio-cultural, economic, technological, and political environments as they relate to business. Enjoy!

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ADIDAS + BEYONCE: I PREDICTED IT (PDF)

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adidas made a splash in April when they announced a new, iconic partnership with Beyonce. The announcement surprised many, but not me. My colleague, Katherine Rainbolt, and I predicted the partnership not more than one month prior. Here’s our marketing/brand strategy for the adidas and Beyonce collaboration. The strategy includes brand overviews, data analysis, market analysis, and...

Armed with a background in science, an MBA, and a passion for funky marketing, I have relentlessly challenged the status quo in the broadband and smart home technology space, taking Jade from a relatively unknown player to an internationally-recognized brand. I currently serve as Co-CEO.

I have been a critical part of multiple Award winning projects and campaigns, including 2 Stevie American Business Awards. I have my dream job, leading a team obsessed with bringing the fun back to the internet.

To top it all off, I am America's top athlete in the duathlon (2022 - present), having represented Team USA in 7 World Championships, earned All-American honors 3x, and current Team USA Triathlon Captain.

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